INTEL UltraBook minisite pitch

 

pitch

Year

2011

Beijing, China

Role

  • design
  • graphic design

INTEL new CPU's enables the computer industry to build super slim designed portable laptops. To promote these laptops and establish the name ›Ultrabook‹ as an synonym of the slim laptops, INTEL wanted to publish a mini-stite on which the various PC manufactures Ultrabook's where presented. Interone pitched for this website and I was involved in designing the UI design of one of the presented approaches.

 
Product search for UltraBooks. A fresh UI design for showing various filter options.

Product search for UltraBooks. A fresh UI design for showing various filter options.

 
An interactive video guides the user through the different product features.

An interactive video guides the user through the different product features.

 
A nice comparing between an UltraBook and and a Magazine.

A nice comparing between an UltraBook and and a Magazine.

 
Boot time. A visual impact full way to show how fast a UltraBook can boot.

Boot time. A visual impact full way to show how fast a UltraBook can boot.